Tag Archives | Loyalty

Social Media Strategy

How to target an existing email database using social media?

Are we neglecting our email lists ? Most businesses have built up email databases that can be harnessed by clever social media “marketeers” improving email open rates. Picking up sales from subscribers within other channels like Twitter. Audience segmentation within social media can assist “lead nurturing campaigns.” Conversions increase from your existing warm leads (database […]

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Social Media Management Automation

Social Media Management For Business  IBM, much like Adobe, Oracle and other large tech businesses are attempting to provide a one stop shop for automation tools, these tools can be used for automating mobile marketing, social media, email marketing and even trigger a letter to go out in the post. (more…)

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Gamification Leaderboard Of The Week

[learn_more caption=”Click Here To Learn More About The Top 100 Followers Of The Week”] Are you one of my top 100 Twitter followers this week? Find out in my weekly leaderboard. To play all you need to do is follow me, retweet my content and mention me in conversations with your friends on Twitter. There’s […]

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Social Media Gamification & Driving Interactions

Social Media Marketing & Customer Loyalty So what is Gamification? Gamification is the use of game thinking and game mechanics in non-game contexts to engage users in solving problems. Gamification has been studied and applied in several domains, such as to improve user engagement, physical exercise, return on investment, data quality, timeliness, and learning. A […]

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